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Collector and Classic Car Insurance for Less

Custom 1967 C-10 ZL1 Truck – A Winner at 2017 Indy WOW

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Outstanding Truck at 2017 Indy WOW

The Outstanding Full/Radical Hand-built Truck Award at the 2017 Indianapolis World of Wheels, goes to this custom 1967 Chevy ZL1 C-10 truck. Speaking with the owner, Rod Parsons of Ripley, WV, we learn his truck also takes home the 2017 Outstanding Individual Display and First Place in the Full Pickup category. Check out our video and see if you agree with the judges’ decision. Let us know in the comments.

A Showroom Beauty with a Race Car Soul

Rod’s C-10 is used to winning on the show circuit. In 2016 the classic custom pickup takes home a variety of awards including the Goodguys Truck of the Year Finalist in Fort Worth, TX., the Builder’s Choice Award in Charlotte, N.C. and the GM Design Award at the 2016 SEMA. This beautiful custom is not staying on the circuit much longer. Rod and his truck plan to go after some different trophies on the racetrack!

Planned with Performance in Mind

“I always liked classic ’67 Chevy trucks and wanted to customize one just for me,” Rod says. As the owner of R&R Auto Sales, he usually works on everyone’s vehicles but his own. This time he builds a truck his way. “I am a performance guy so that is what I wanted to do,” he says. Teaming up with Greg Killen at The Project Shop, they start planning.

ZL1 – Small Engine with Big Power

Rod heads to No-Limit Engineering for an Autocross chassis set up with NASCAR adjustable sway bars. A track-ready Chevy Performance LSA 6.2L supercharged crate engine is installed. The 5th generation Camaro ZL1 is considered by many to be the most powerful Camaro ever. With 580 bhp and 556 lb.-ft. of torque, the 2012 Camaro logs the quarter mile in 11.94 seconds at 116 mph. The folks at the track will soon realize, Rod’s truck has another kind of hauling in mind.

“It Came Together Just Right”

Lest we forget, this classic Chevy C-10 is a showroom beauty. The brilliant red interior (crafted by Steve Holcomb of Pro-Custom Interiors) perfectly complements the warm Desert Khaki exterior. “I started out wanting to keep the build low-key, but one thing led to another,” says Rod (we have all been there!). “It came together just right.” Soon, he will be heading for the track to put his classic truck to the test. “There are no rock chips or rubber marks on it yet, but it is getting ready to happen,” he laughs. C-10 collectors are cringing just thinking about it. The great thing about our hobby is you re-build these classics, so you can do whatever you want with them. Take the checkered flag, Rod!
american moderns C10 Build similar to C10 ZR1

Coming Soon from Classic Auto – Project C-10

Once a truck fan, always a truck fan. At Classic Auto Insurance, we love all kinds of trucks and we are devoting the entire year to restoring a 1965 Chevy C-10. Stay tuned for video updates on Project C-10, powered by American Modern. It will be a classic! We also know accidents will happen so leave nothing to chance. Even before you finish your masterpiece, protect it during its restoration. Classic Auto Insurance offers affordable coverage for a variety of collector cars. Let our knowledgeable staff answer all your questions and customize a policy to meet your needs. Visit our website at or call 888-901-1338 and see how we can help safeguard your dream car.


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